Complete Call Attribution
Everything you need to track, attribute, and optimize your call-based marketing campaigns.
Dynamic Number Insertion
JavaScript snippets automatically replace phone numbers on your landing pages, giving each visitor a unique trackable number.
Multi-Method Attribution
Three attribution methods (Current, History, Heuristic) ensure accurate call-to-visitor matching with confidence scores.
Visitor Analytics
Capture complete visitor data including location, device, browser, ISP, and display properties for every call.
Ad Platform Integration
Automatically capture GCLID, FBCLID, and UTM parameters to attribute calls back to specific ad campaigns.
Attribution Timeline
Track the complete journey from number allocation to page visit, call received, and attribution created.
Conversion Tracking
Track conversions and payouts with automatic upload to ad platforms for optimization.
Call Tracking Overview
View all tracked calls with attribution and landing page data in one unified dashboard.
Call Tracking Overview
View calls with attribution and landing page data
About Call Tracking
This page shows calls that have been matched to landing page visits and attributed to marketing sources. The match confidence score indicates how certain we are about the attribution.
| Call ID | Call Time ↓ | Caller | Called Number | Actions |
|---|---|---|---|---|
8f2a9c31-47b8-4e12-9d56-3a8bc2f1e094 | Jan 19, 2026 3:42 PM | +18165557890 | +15559876543 | |
b5e7d142-6c93-4a81-b2f8-9e4d71c30528 | Jan 19, 2026 3:38 PM | +14085551234 | +15559876543 | |
c91f3e85-2d64-4b79-a3c1-7f6e82d49167 | Jan 19, 2026 3:31 PM | +12125558765 | +15559876543 | |
d47a2b96-8e15-4c68-b9d4-1a2c93e50739 | Jan 19, 2026 3:24 PM | +13105554321 | +15559876543 | |
e63c8d07-9f26-4d5a-c8e5-2b3d04f61840 | Jan 19, 2026 3:18 PM | +17025556789 | +15559876543 | |
f85e9a18-0a37-4e6b-d9f6-4c5e15071951 | Jan 18, 2026 6:52 PM | +19495552468 | +15559876543 |
TOTAL TRACKED
247
WITH GCLID
89
WITH FBCLID
42
MATCH SCORE
94%
CONVERSIONS
67
PAYOUTS
$12,450
Deep Call Analytics
Dive deep into each call with complete visitor journey and attribution details.
Call Tracking Analytics
Complete visitor journey and attribution details
Current
Matched to active session. Highest confidence.
History
Matched to previous visit. Medium confidence.
Heuristic
Pattern analysis. Variable confidence.
94%
CURRENT
53s
Auto Insurance Lander
Pending
a7f3b2c1-9e8d...
Conversion Tracking
Qualifies For Upload
PAYOUT
Qualifies for Payout event
Converted At
Jan 19, 4:03 PM
Today
Conversion Values
Upload Status
Pending
Awaiting hourly sync
Attribution Timeline
Number Allocated
Today
Jan 19, 2026 3:38:42 PM
Page Visit
Today
Jan 19, 2026 3:41:15 PM
Call Received
Today
Jan 19, 2026 3:42:08 PM
Attribution Created
Today
Jan 19, 2026 3:42:23 PM
Visitor Location
Austin, Texas
United States
Country
United States
State/Province
Texas
City
Austin
ISP
AT&T Internet
Device & Browser
Google Ads Tracking
UTM Parameters
Easy Snippet Installation
Add a simple JavaScript snippet to your landing pages to enable Dynamic Number Insertion. Each visitor receives a unique phone number that can be attributed back to them when they call.
- One-line script installation in your page header
- Automatically replaces static phone numbers
- Configurable number pools per campaign
- Captures visitor data for attribution
Copy the code below and paste it into the <head> section of your landing page.
<!-- Moja AI Snippet -->
<script src="https://integrations.moja-ai.com/v1/js/a7f3b2c1-9e8d-4bb3-910b-d22c5cbba1a3" async></script><!-- End Moja AI Snippet -->
Snippet Configuration
Number Replacement
Enabled
Capture User Data
Enabled
Status
Active