Solutions · Performance marketing agencies

Prove the calls your ads produced.

The client meeting has one question in it: what did our spend actually produce? When the conversion is a phone call, most agencies answer with clicks and hope. Moja traces the call from the ad that generated it through the conversation to the outcome — and sends that signal back to the ad platforms.

The friction → the response

The three gaps between an agency's report and a client's revenue.

  1. 01

    Attribution stops at the click — the calls that actually close are invisible to your reporting.

    Dynamic Number Insertion gives each visitor their own number, and three attribution methods match every call to its session with a confidence score. GCLID, FBCLID, and UTM parameters ride along, and call conversions with payout values post back to Google and Meta automatically — so the bidding algorithms learn from calls the way they learn from forms.

    Call Tracking →
  2. 02

    Client reporting eats the week.

    Ask the call data a question in plain English and get a chart back; the same analysis rolls up to CPA, RPC, and ROI by campaign, and the live call log keeps column profiles you can save per client. The number the client wants is a question away, not an export away.

    Ask AI Reporting →
  3. 03

    Optimization runs on hunches between reporting cycles.

    Nell helps you investigate route performance, brings the highest-priority findings forward with their math, and carries an accepted next step into the relevant Moja workflow. You keep the decision — and the client sees the reasoning, not just the change.

    Nell →

The workflow to evaluate

One client campaign, click to closed call.

Watch the loop close on a single campaign: the number swapping on the landing page, the call arriving attributed with its confidence score, the conversion posting back to the ad platform, and the report you'd put in front of the client.

A workflow overview—not a customer result. Walk through the applicable configuration with the team.

The capabilities behind it

The agency toolkit — each capability links to its full mechanics.

Accountability

When the client's vertical is regulated.

Consent questions land on the agency's desk too. QAI extracts your compliance questions from every recorded call with the transcript attached — evidence you can hand the client, not a sampling estimate. And because every call carries its source and session, provenance questions get specific answers.

Review trust & handling →